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Posts tagged as “Market Saturation”

Why Companies Leave Overseas Markets?

Expanding overseas has long been viewed as a symbol of success and ambition. From multinational giants like Starbucks and McDonald’s to emerging tech firms, companies seek international markets to boost growth, reach new customers, and diversify their operations.

Me Too Products

The term me too' products (or sometimes "me-too drugs" in the pharmaceutical industry) refers to products that are designed to be very similar to a popular, successful product already existing in the market, made by another company.

Market Saturation

Market saturation is a critical concept in business and economics that describes a situation where a product or service has reached its maximum potential in a particular market.

Price Wars

Price wars occurs when two or more rival companies aggressively lower the prices of their products or services in a competitive effort to gain market share or drive competitors out of business.