E-Commerce has developed as a result of technological development, especially the Internet, social networks and smart phones affecting business activity.
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It is difficult to measure the exact value of intellectual property that is expressed in Balance Sheet in the form of Intangible Assets.
Copyrights give the original creator of the website the exclusive rights to own and distribute the copy of creative works.
Overall, it is important to find the right balance between ethics and profit because the business has long-term interests of acting ethically.